<?xml version='1.0' encoding='UTF-8'?><rss version='2.0'><channel><title>Volume 4 Number 11 (November 2018)</title>
		<link>http://ijaems.com/</link>
		<description>Open Access international Journal to publish research paper</description>
		<language>en-us</language>
		<date>November 2018</date><item>
		<title>Preparing Junior High School Students in Science, Technology, Engineering and Mathematics (STEM) Track Using Journal Writing in Mathematics</title>
		<description>The authors applied a one group pretest-posttest quasi-experimental research design to one section of GVAHS with 45 students to look into the effectiveness of journal writing in mathematics performance consequently preparing the students to technical subjects in the STEM track of the K to 12 curricula.  The findings of the study revealed that journals in mathematics produce better and improved scores for students in problem solving tasks. Likewise, journal writing helped the students communicate with their Math Teacher. It can improve their abilities on how to use mathematical tools, symbols and numbers, use math models, analyze, understand and solve problems preparing them for higher mathematics and other related sciences. Also, journal writing helped students to learn how to transfer ideas clearly and convey their feelings and thoughts effectively. Likewise, it enhanced different characteristics that they can use in pursuing the STEM track andin living in the globally competitive world of work. </description>
		<link>http://ijaems.com/detail/preparing-junior-high-school-students-in-science-technology-engineering-and-mathematics-stem-track-using-journal-writing-in-mathematics/</link>
		<author>Jaypee R. Del Rosario,Engr. Gener S.Subia, Ceasar C. Lopez</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/1-IJAEMS-NOV-2018-1-PreparingJunior.pdf</pdflink>
                
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		<title>Product, pricing and promotional strategies of Restaurants in Nueva Ecija: An Assessment</title>
		<description>Marketing plays a very important role in the organizationâ€™s success; it is a must to every organization to consider strategizing their different marketing practices. The study presented the marketing strategies of restaurants in Nueva Ecija. The study aimed to assess different marketing strategies which focused on product offering, pricing and promotion of the restaurants in the province. The descriptive method of research was utilized and questionnaire served as the instrument for collecting data. Owners/ managers of eight selected restaurants in Nueva Ecija were taken as respondents. As to product/service offerings, restaurants management offered variety of food and beverages to attract customers. They also maintained the cleanliness of their places and their surroundings. They based their prices on their production cost and current market demand. Meanwhile, advertising and sales promotion were the main promotional tool used by the restaurants management. On the other hand, the restaurants management should continuously provide new variety of high quality food offerings coupled with courteous and prompt services sold at a reasonable price.</description>
		<link>http://ijaems.com/detail/product-pricing-and-promotional-strategies-of-restaurants-in-nueva-ecija-an-assessment/</link>
		<author>Arjhel Valenton Domingo</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/2-IJAEMS-NOV-2018-2-Productpricing.pdf</pdflink>
                
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		<title>Chemical-quantum determination of the interaction type of leflunomide and collagen and its influence on arthritis</title>
		<description>In recent years, researchers have evaluated the clinical efficacy and safety of Leflunomide (LEF) and other medications for the treatment of rheumatoid arthritis (RA). The objective of this work was chemical-quantum calculus and determination of the interaction type of LEF and collagen and its influence on arthritis. We obtained the information about the collagen of The National Center for Biotechnology Information (NCBI). It was  obtained the formula of the LEF on the page of PubChem. The quantum calculations we carry out with the hyperchem software. These calculations were made in other articles already published by us. We concluded that 13 interactions of 40 calculated are significant. These 13 interactions show that only two of them are oxidant and the other 11 are reductive.</description>
		<link>http://ijaems.com/detail/chemical-quantum-determination-of-the-interaction-type-of-leflunomide-and-collagen-and-its-influence-on-arthritis/</link>
		<author>MoisÃ©s BriteÃ±o VÃ¡zquez, DÃ³novan GonzÃ¡lez MartÃ­nez, VerÃ³nica RodrÃ­guez Soria, Laura Contreras Mioni, Eva Luz GonzÃ¡lez MartÃ­nez, Manuel GonzÃ¡lez PÃ©rez</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/3-IJAEMS-NOV-2018-3-Chemical-quantum.pdf</pdflink>
                
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		<title>Sample Design of the Interview about Gender Equality</title>
		<description>To determine the size of the students and academics population sample related to gender equality in the institutes and branches.</description>
		<link>http://ijaems.com/detail/sample-design-of-the-interview-about-gender-equality/</link>
		<author>JosÃ© Juan Quiroz OrdoÃ±ez</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/4-IJAEMS-NOV-2018-9-SampleDesign.pdf</pdflink>
                
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		<title>The Role of Smart Personal Assistant for improving personal Healthcare</title>
		<description>Machine learning is a subfield of computer science that evolved from the study of pattern recognition and computational learning theory in artificial intelligence. The focus of this paper is to improve personal healthcare using smart personal assistant which make use of the combination of machine learning and cloud. Making a doctor appointment through phone call is a tedious process and it may take more time. People who did not made the prior appointment have to wait on the queue which sometimes leads to dissatisfactions to the patients. To overcome this gap, smart personal assistant application is proposed using which users can get appointment of various doctors according to the current availability and at anytime and anywhere. This will improve time saving from patientsâ€™ side as well as they will be satisfied by timely service.</description>
		<link>http://ijaems.com/detail/the-role-of-smart-personal-assistant-for-improving-personal-healthcare/</link>
		<author>Arul Srinivasan, A.Neela Madheswari</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/5-IJAEMS-NOV-2018-8-TheRoleofSmart.pdf</pdflink>
                
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		<title>Proposal for the Creation of a Network of Family Businesses in the Mexican Coffee Industry</title>
		<description>This article seeks to contribute to the union of Mexican coffee growers, growth and development of our coffee industry and increased commercial involvement by creating a network where family firms undertake strategic alliances, share and comply with standards of communication, technology, management information and knowledge, among others. Explanatory and descriptive documentary analysis of the importance of coffee farmer in Mexico category was performed in order to propose a Network model of Coffee in Mexico. The main pillars on which rests the network are: information, technology, knowledge and goods and services. </description>
		<link>http://ijaems.com/detail/proposal-for-the-creation-of-a-network-of-family-businesses-in-the-mexican-coffee-industry/</link>
		<author>JesÃºs Israel Morales HernÃ¡ndez, Maria Luisa Mendez, Sara Perla Nolasco RuÃ­z, Marco Tulio CerÃ³n LÃ³pez</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/6-IJAEMS-NOV-2018-6-Proposalforthe.pdf</pdflink>
                
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		<title>Demonstration of the Formation of the Caffeine-Dichloromethane-water Emulsion using Quantum Chemistry</title>
		<description>Researchers have been concerned with the subsequent study of caffeine extraction. The objective of this article was to demonstrate how the caffeine-dichloromethane-water emulsion is formed. We use the theory of the electron transfer coefficient (ETC) as the cornerstone of our research. All the simulations of the interactions of the substances involved were calculated with the hyperchem simulator. The emulsion is formed because the ETC = 36,196 of the caffeine-CH2Cl2 interaction is the lowest of the cross-band interactions of the mixture. It will expect massive amounts of caffeine emulsified with CH2Cl2 and water. In conclusion, the gravitational well and the quantum well of caffeine coincide in being the lowest of all the wells calculated. It means that both CH2Cl2 and H2O will not destroy caffeine. That is, caffeine will be kept as a pure substance even after extraction with these two solvents. Although CH2Cl2 extracts more caffeine, due to its low ETC, the product for human consumption can be contaminated. </description>
		<link>http://ijaems.com/detail/demonstration-of-the-formation-of-the-caffeine-dichloromethane-water-emulsion-using-quantum-chemistry/</link>
		<author>Manuel GonzÃ¡lez PÃ©rez, VerÃ³nica RodrÃ­guez Soria, Laura Contreras Mioni</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/7-IJAEMS-NOV-2018-7-Demonstrationof.pdf</pdflink>
                
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		<title>Perception of Filipino Students towards Brand Equity in social media </title>
		<description>Branding is crucial because it not only creates an emotional connection with customers, but also informs them about your business. The study described Filipino students enrolled in a Bachelor of Science in Business Administration program&#039;s perceptions of brand associations, brand loyalty, brand awareness, and brand image via social media. The study used a quantitative descriptive method. The study surveyed 87 students (45 males and 42 females) enrolled in a Bachelor of Science in Business Administration program at private colleges and institutions in Nueva Ecija using convenience sampling. The present study examined the perception of Filipino students towards brand equity in social media. The researcher concluded that students focused brand awareness, brand loyalty, brand image and brand association, respectively. Further, they are fully aware of the brand and are familiar with the products they purchase. Students, as consumers, are satisfied with the product they usually purchase even it appeared on social media.  The researcher recommends to companies regarding their brand equity that rather than receiving a broad and simplified definition of brand equity in social media, they may be able to pinpoint exactly where the brand is falling short in terms of product awareness and desirability. Companies must also allow focusing on developing and concentrating marketing operations in specific channels. They have to heighten the necessity for their businesses to be active and engaged on social media in order to demonstrate their values, products and services, and inventiveness. Lastly, further research should be conducted to respondents across different characteristics of the consumers.  </description>
		<link>http://ijaems.com/detail/perception-of-filipino-students-towards-brand-equity-in-social-media/</link>
		<author>KIM EDWARD S. SANTOS</author>
		<pdflink>http://ijaems.com/upload_images/issue_files/8IJAEMS-10120226-Perception.pdf</pdflink>
                
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