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International Journal of Advanced Engineering, Management and Science

Leadership Qualities and Sustainable Competitive Advantage: AnalyzingSmall and Medium-Sized Businesses in Erbil

( Vol-8,Issue-7,July 2022 )

Author(s): Bikhtiyar Hussein

Total View : 235
Downloads : 168
Page No: 29-42
ijaems crossref doiDOI: 10.22161/ijaems.87.4


Behaviour-focused, Natural reward, Constructive thought patterns, leadership quality, sustainable competitive advantage.


This article seeks to investigate the connection between leadership qualities and sustainable competitive advantage. The research was conducted at small and medium-sized businesses in Erbil. This study assessed the influence of leadership qualities (behaviour-focused strategies, natural reward strategies, and constructive thought patterns) on small and medium-sized firms' sustainable competitive advantage. The researchers employed basic regression analysis to determine the impact of each independent variable on small and medium-sized businesses' sustained competitive advantage in the Erbil City of Kurdistan. There were a total of 280 questionnaires sent, but only 228 individuals accurately filled them out. The findings suggested that behaviour-focused strategies as a leadership quality on sustainable competitive advantage had the largest effect, while constructive thinking

Article Info:

Received: 24 Jun 2022; Received in revised form: 12 Jul 2022; Accepted: 19 Jul 2022; Available online: 25 Jul 2022

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